Bringing the Big Apple Brand to Life

Branding for Big Apple Food Stores

Big Apple is family-owned convenience store chain with 70+ stores across Maine, New Hampshire and Vermont. In 2015, the company was experiencing a lack of brand awareness and a decline in fuel sales due to low gasoline prices. That summer they partnered with Vreeland to help raise their brand profile and drive in-store sales to offset fuel losses.

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What a Concept

what-a-concept

Our brand strategy helps clients make the most of every marketing opportunity. It starts with a strong concept, like the ‘Good Choice’ concept we created for Efficiency Maine. It’s designed to be used across platforms – so the message and marketing dollars go farther.

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The Shoe Fits – Beautifully

Shoes-fits

Learn how Vreeland’s Creative Director, Rich Davies, designed a branded moment for each major product category on Rancourt & Co.’s website – giving each category its own individual presentation while staying true to the company’s brand presence.

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It’s a wrap!

Vehicle Wrap for Six South St Hotel

Six South St Hotel asked us to transform their generic-colored courtesy van into something much sharper. We designed a sleek black wrap that covers the vehicle completely. Then we applied colorful elements from their signature logo for a bold design statement.

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New Web Design Client? Us.

web-design

It’s not always easy to talk about yourself. But when it came to talking about our own work here at Vreeland, we figured we were the ones to do it. We wanted our new website to spotlight who we are and what we do in today’s dynamic marketing environment.

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