AUGUST, 2010 -
Vreeland designed a “profile” book that definitely shows our best side. It provides an at-a-glance look at the smart marketing solutions we designed for a wide spectrum of energy efficiency clients.
Quick case studies bring our successes into focus for clients like Efficiency Maine, Mechanical Services and Energy & Resources Solutions.
We also profile our team in the form of “apps” — as in: Do you need smart strategy, great design, savvy search? There’s an app for that at Vreeland.
We’ve had lots of positive feedback on our profile book. And more importantly, on our energy work. Chris Green, President of Mechanical Services, Maine’s leading commercial HVAC contractor, says, “Vreeland is a valuable marketing consultant because they clearly understand the energy business.” Denis Bergeron of the Maine Public Utilities Commission says, “You all get a ringing endorsement from me. You did really good work under challenging conditions.” Proof that we don’t just look good in profile. We make you look good, too.
AUGUST, 2010 - Stew, Midge and Kiki know an artist in Umbria, a young-appearing, retired former professor of architecture in Milan named Nico. His artful garden design for the trio created a beautiful haven with roses, lavender, fig and pomegranates. And they all became fast friends years ago. So when he asked for help coming out of the dark ages and jumping into the brave new wonderful world of the Web, they said sure, they’d help.
It really did take a village to do this Web site. Nico doesn’t speak a word of English, nor does he have email. Or a computer for that matter. But he does have friends. Simone from the café, Peter, the retired teacher from England and Leonardo, who is the son of the head of the commune there. And on this side of the Atlantic, photographer Paul Avis recently just returned from Italy, who knew of some great photo gallery software. If you’ve seen The Cliff House Resort & Spa site, you’ve seen lots and lots of Paul’s excellent photography. He and Stew built Nico’s site in his amazing open air studio on Bailey Island.
JULY, 2010 -
We were delighted to see a Vreeland-designed logo — and a former STVer — in the latest issue of Country Weekly magazine. There’s Kix Brooks, of American country duo Brooks & Dunn, with his own “Kix’s Corner” in the national country music magazine, right beside the American Country Countdown logo that we designed for his radio show.
JULY, 2010 -
We’re pleased to have Emily Smith of Yarmouth interning here at Vreeland this summer before she begins her sophomore year at Dartmouth College in international studies. Emily first got our attention when her family contacted Stew before their trip to Italy and wanted to learn how they could do some rowing on the Arno, in Florence. They did it, see them in action here! And Emily went on to start the crew team at Yarmouth High School.
Jess Stevens is showing Emily the ropes. So if you hear a new voice on the other end of the line when you call, it will most likely be Emily’s.
MARCH, 2010 - Yarmouth, ME -
Vreeland is pleased to announce the promotion of three senior staffers to the post of vice president.
“Rich Davies, Katherine Gallant and Rebecca Morse have made a great contribution to the agency, as individuals and as members of our management team,” says Stew Vreeland, agency founder. “These promotions recognize and reward their achievements.”
Rich Davies of Yarmouth has been named to the position of Vice President, Web. In his new role he will oversee all Web design and development for the agency in addition to directing Web and electronic marketing efforts, and developing customized applications to enhance the marketing and interactivity of client sites. His designs and online tools have been recognized by the Maine Ad Club and Maine Public Relations Council. He has been part of the Vreeland team since 1999.
Katherine Gallant of Yarmouth has been named Vice President, Operations. She will be responsible for managing all operational functions for the agency’s multi-dimensional marketing campaigns. She joined Vreeland in 1999 and most recently served as Production Manager. She also provides photography resources to Vreeland clients.
Rebecca Morse of Falmouth has been named to the post of Vice President, Creative. An award-winning designer, she will direct concept development and design across all media, designing distinctive branding and creative tactics for clients as diverse as national and regional energy firms, consumer products, banking, entertainment and hospitality. She has been with Vreeland since 2000.
JANUARY, 2010 - Yarmouth, ME - Vreeland is proud to partner with Efficiency Maine in promoting its new Home Energy Savings Program.
This innovative program offers Mainers cash incentives to make their homes more energy efficient. We’ll be encouraging everyone to take full advantage of this program, which is funded through economic stimulus funds.
We’ll also help promote other initiatives provided by Efficiency Maine with stimulus funds. These include various commercial, industrial and public funding opportunities.
OCTOBER, 2009 -
South Portland, ME - Vreeland showed its strong PR credentials again this year at the Maine Public Relations Council’s Golden Arrow Awards. Our work earned the Council’s top honors for public relations successes on behalf of three Maine clients.
Vreeland brought home the gold for two newsletters we created for Bath Savings Institution during last year’s financial crisis. We also earned top honors for our promotion of an “historic” cookbook that generated publicity and sales for the Cliff House Resort & Spa in Ogunquit, Maine. Speaking of The Cliff House, we struck gold for web site enhancements that increased visitor engagement on their site and across social media, and resulted in more media hits. In the “citizenship” category we won gold for multi-channel work we did for the Maine-based Spannocchia Foundation — promoting a cross-cultural symposium on the sustainability of rural places in Siena, Italy.
Shown here are Vreeland PR team members: Jess Gilman, Jess Stevens and Kiki O’Connell. Not pictured is Jess Cote.
OCTOBER, 2009 -
Yarmouth, ME - For more than 240 years, Herbie has stood tall and proud as Yarmouth’s most beloved elm and the largest of its kind in New England. Now Herbie has succumbed to Dutch Elm Disease. The town, which plans to remove Herbie in early 2010, is establishing a Tree Trust to provide care and eventual replacement for the many large, broad-leafed trees that line Yarmouth’s streets. Regional artisans will craft lasting works from Herbie’s wood so that the entire community can treasure his leafy legacy.
As a pro bono contribution, Vreeland Senior Art Director Rebecca Morse created a logo for The Herbie Project. We also produced a brochure soliciting funds for the budding Tree Trust. It’s an honor to be part of Herbie’s family tree.