new web design client? Us.
Vreeland Marketing’s New Site
It’s not always easy to talk about yourself. But when it came to talking about our own work we figured we were the ones to do it. With so many changes in digital media we wanted our new website to spotlight who we are and what we do in today’s dynamic marketing environment. We also wanted to communicate what’s important to us as a marketing group: our personalized team approach … our trusted long-term client relationships … and our comprehensive in-house services.
We used imagery and content to go in depth on our team, our capabilities and delve, our market insight blog. We shot our own photography, optimized the site for search and simplified navigation.
Everyone at the agency provided tremendous feedback. Special kudos to VP Creative Rebecca Morse for her outstanding design.
Local bank with a digital touch
Bath Savings Institution
Bath Savings Institution has had the same name and same historic Bath location since 1852. But this great local bank doesn’t stand still. It’s innovative, too, with online banking that lets customers open and manage accounts, pay bills, apply for loans and more, 24/7. Customers can now bank using Bath Savings’ mobile app, too. We worked with Bath Savings to promote its online services. Tactics included a TV spot shot in a hip coffee house and a newsletter detailing the bank’s full complement of online services and delivered to key households in the bank’s market.
energy efficient apps?
Appliance Upgrades Through Efficiency Maine
Efficiency Maine wanted Maine consumers to really think about how much their old appliances are costing them. And how ENERGY STAR® qualified appliances could help them save, year after year. We launched a multi-channel program, including newspaper advertising, direct mail, radio and PR to educate consumers on potential savings. Limited-time rebates of up to $300 encourage consumers to upgrade to a variety of ENERGY STAR appliances, including emerging technologies like heat pump water heaters.
Salute! It’s time to celebrate
Turina Italian Wines
Paul Turina knows fine Italian wines. In fact, he knows wines that even serious wine-lovers have yet to discover. No surprise that his website, which we designed, has gained a powerful link from Fringe Wines. The insider blog recognized Paul’s choice wines in 2012 and again this year (immediately after we re-designed Paul’s site.) The new site reflects Paul’s dramatic increase in business, with twice the number of wines and family-owned vineyards. Read their very Italian stories, discover new (fringe!) wines for yourself.